Australia Post has released “Zing Your Thing”, an advertising campaign designed to promote parcel services to small and medium businesses that trade online. The campaign, online at zingyourthing.com.au, uses “Zing”, a red furry ball that comes in any size, a metaphor representing the different products and services that small businesses may provide.
Click on the image below to play the Introducing Zing video in YouTube (HD)
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www.youtube.com/watch?v=MBrIDs5PTV0
Click on the image below to play the Zing Yoga (Balanzing) video in YouTube (HD)
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www.youtube.com/watch?v=osxoFfAElz0
Click on the image below to play the Zing Fashion video in YouTube (HD)
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www.youtube.com/watch?v=NV-eOXyagLk
Click on the image below to play the Zing Bo video in YouTube (HD)
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www.youtube.com/watch?v=1iB64fOyHTU
Credits
The Zing campaign was developed at Marmalade, Melbourne, by creative director Neil Mallet, creatives Frank Trobbiani and Brian Thacker, agency producer Beaver.Filming was shot by director Trent O’Donnell via Jungleboys with director of photography Simon Chapmanand producer Nicola Patterson
Digital work was by Amnesia Razorfish.
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