Beitech: Anorexic Funeral

“15% of woman who suffer from anorexia will die this year. 
For donations: www.beitech-ed.org”

Beitech is a non profit organization for woman with eating disorders.

Advertising Agency: Mccann Erickson, Tel-Aviv, Israel
Vice President Creative Directors: Eldad Wienberger, Tal Raviv
Creative Director: Igal Hazan
Art Director: Ifat Shleziger
Copywriter: Asaf Zelicovitch
VP Accounts: Ifat Wieder-Arad
Account Director: Chen Biran

Too much SM leverage ...Banking services via Facebook

I always said that social networks would be able to host any content or service, and I know some "banks 2.0" (see Prosper and wasabi), but a traditional bank that migrated the answering service, for example, a social network, is a big surprise.  ASB Bank of New Zealand.

In the bank's Facebook page, surfers can speak to employees in real time via a private chat.Still possible to request information about bank loans, savings, and learn how to make currency exchange rates for travel.

The bank guarantees confidentiality of conversations and provides care seven days a week from 8 hours to 21 hours. 

One last thing, for those who in the process of starting a website.. think again??