by Clay McDaniel
You're a marketer who's hip to the idea of social media: You have a blog for your company or client, you know Facebook inside and out, and you can Tweet with the best of them. So you've got the communicating part down pat.
BATAVIA, Ohio (AdAge.com) -- Use of the word "total" on package-goods products is getting out of hand, according to Colgate-Palmolive, which now is waging total warfare in court against two oral-care competitors using the same name as its toothpaste brand.
The impact of Covid-19 has had a significant impact across the board with the marketing and advertising industry in 2020, but there is hope...