While its virtual fitting room lets you see how you might look with different hairstyles and colors, and you can quickly determine how different garments will look with each other, it's not going far enough yet. It's similar to an Interactive Mirror concept we showed you a couple of years ago. But we'd like to see how the clothes look with the exact measurements of the prospective buyer.
This is heading in the right direction, though. The ultimate goal, called e-fit, involves stepping into a 3D scanner, and getting measurements of your body. Then, clothes can be digitally painted onto that image, for a realistic look at the results. Still, there's one more drawback — the final frontier of online clothes shopping: How does the material feel?
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