Showing posts with label Advertising Stunts -Ideas. Show all posts
Showing posts with label Advertising Stunts -Ideas. Show all posts
16.5.11
5.3.11
8.8.10
23.6.10
Begging for business outdoor| Advertise here .... please
Advertising Agency: Y&R Not Just Film, Amsterdam, The Netherlands
Creative Director: Marq Strooy/Robin Zuiderveld
Copywriter: Robin Zuiderveld
Advertiser’s Supervisor: Meindert Van Den Heuvel
Art Director: Marq Strooy
Advertising Agency: Y&R Not Just Film, Amsterdam, The Netherlands
Creative Director: Marq Strooy/Robin Zuiderveld
Copywriter: Robin Zuiderveld
Advertiser’s Supervisor: Meindert Van Den Heuvel
Art Director: Marq Strooy
16.6.10
Frooti>>>> engagement >>>> brand growth
To promote the attributes of this fruit juice made from natural and juicy mangoes, Parle Agro wanted to go beyond the standards of TVC. The agency CreativeLand has designed an integrated campaign based on a series of stunts.
Hidden cameras have been installed in over 30 Indian cities, to attract the attention of the public into fear. At the falls and landslides giant mango (about 2 meters), the teams were filming the "victims" with them about the trap and provide a sample of Mango Froot. In addition, some of the scenes were recorded subsequently became the new TV spots for the brand. A very nice reuse of TV a PR stunt, which allows better retention of the brand and its message.
Credits:
Ad agency: CreativeLand Asia
18.5.10
Portfolio Night 8 | Advertising is calling
Another LOGORAMA... maybe! i hate the girl... i dont see the need for sexual appealing..
— May 18, 2010 — Advertising Agency: Memac Ogilvy, Dubai
— May 18, 2010 — Advertising Agency: Memac Ogilvy, Dubai
17.5.10
Top 10 ad cliches.
1) The woman having an orgasm while eating breakfast. (Or washing her hair, or eating yogurt, or...) Who would’ve ever thought granola was that satisfying.
2) Dumbass dad. Can’t operate a cell phone or any tech without help from a teen. Has no sense of fashion. Aslost in Lowe’s as Tom Hanks in Castaway.
3) Food porn flyover close-up money shot. It’s at the end of every food commercial for about :10 seconds. (If they could, clients would have it be the full :30.) Unlike regular product shots for cars and such, food requires a sultry voice beg you to partake in succulent shrimp, a juicy steak, or hot, steaming coffee.
4) An [anything]–vention. Shop too much? Work too much? There’s an intervention with your name on it, and friends who care.
5) Cute wordplay. The border between clever and pun clearly overrun with this one. I will not “meat” my vegetables. I will not “Kraft” my salad or whet my “appuretite.” I am not “shopportunistic.”
6) Funny accents. Lottery, the biggest offender. Tech sector. Sports stores.
7) Top 40 songs. Hits of the past, unite! Jingles are dead for the most part because they require originality and something new for customers to buy into. Not so, classic hits. Brands would rather license the tried and true memories from your past, even if they have no real connection to the product.
8) The clueless office. Your office? Cool. Theirs?
9) Cute pets.
10) The perfect driver.
13.5.10
Real chips in an artificial world.
To present the product in an attractive manner, large breast model holding the chips & saying Real chips in an artificial world.
11.5.10
26.3.10
Creative Billboards
Anando Milk
Axe
Hutch MSN Search
Formula Toothpaste
Fedex
Eskom
OfficeMax
BMW
Pacific Airlines
Berger Paint
Ariel
Mumbai Traffic Awareness
Mammoth Mountain
Kenjo Flower
Creepy Unknown Billboard
Martor Solingen Razor
iPod
The Zimbawean
Rentokil
Adidas
Penline
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