AXA "The crying House"

http://www.axa.be/pretrenovation/ 
What can you do when a house is so sad it starts weeping and even -- literally -- crying? The AXA renovation loan offers you the opportunity to give it a complete facelift and make it happy again.


Advertising Agency: Duval Guillaume Modem, Berchem, Belgium
Creative Director: Geoffrey Hantson
Copywriter: Philippe Blondé
Art Director: Kristoff De Prins
Account Manager: Annelien Orbie
Account Director: Karel Vinck
Production follow-up: Bart Verschueren
Production Company: Ingrid Deuss