Leo Burnett in Sydney took home the Media Grand Prix at Cannes for its "EOS Photochains" work for Canon Australia. The jury praised the campaign for its savvy use of paid media to lead people to an engaging online experience that tapped into the power of social media.
23.6.10
Cannes|Media Grand Prix Winner 2010|Canon Australia
Leo Burnett in Sydney took home the Media Grand Prix at Cannes for its "EOS Photochains" work for Canon Australia. The jury praised the campaign for its savvy use of paid media to lead people to an engaging online experience that tapped into the power of social media.
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