The One Club announced the 2009 One Show Pencil winners on Wednesday May 6. Here’s a list of the Green, Gold, Silver and Bronze Pencils.
Best of Show
Green Pencil Winner
Gold Pencil Winners
Chrysler Korea Two Worlds, BBDO/Proximity Malaysia, Kuala Lumpur (Newspaper Campaign)
Google Search Tips, Grey, Istanbul (Radio Single)
Crest – Lice, Saatchi & Saatchi, New York (Television Single)
Skittles – Pinata, TBWA\Chiat\Day, New York
Crest – Bulldozer, Lice, Pre Nup, Saatchi & Saatchi, New York (Television Campaign)
Midas – Chase, DDB Canada, Vancouver (Television)
Nike – Next Level, 72 and Sunny, Los Angeles (Cinema Single)
Jewish Council for Education & Research – The Great Schlep (Non Broadcast Single)
NYC & Company & Warner Brothers Records – Oasis Dig Out Your Soul In The Streets, BBH, New York (Innovative Media – Single)
Haagen Dazs – Help the Honey Bees, Goodby, Silverstein & Partners, San Francisco (Integrated Branding Campaign, Innovative Media Single>
Sega Offset The Evil, Clemenger BBDO Sydney (Integrated Branding Campaign)
Tourism Queensland, Best Job in the World, CumminsNitro Brisbane (Integrated Branding)
Google Search Tips, Grey, Istanbul (Radio Single)
Crest – Lice, Saatchi & Saatchi, New York (Television Single)
Skittles – Pinata, TBWA\Chiat\Day, New York
Crest – Bulldozer, Lice, Pre Nup, Saatchi & Saatchi, New York (Television Campaign)
Midas – Chase, DDB Canada, Vancouver (Television)
Nike – Next Level, 72 and Sunny, Los Angeles (Cinema Single)
Jewish Council for Education & Research – The Great Schlep (Non Broadcast Single)
NYC & Company & Warner Brothers Records – Oasis Dig Out Your Soul In The Streets, BBH, New York (Innovative Media – Single)
Haagen Dazs – Help the Honey Bees, Goodby, Silverstein & Partners, San Francisco (Integrated Branding Campaign, Innovative Media Single>
Sega Offset The Evil, Clemenger BBDO Sydney (Integrated Branding Campaign)
Tourism Queensland, Best Job in the World, CumminsNitro Brisbane (Integrated Branding)
Silver Pencil Winners
Mattel Scrabble – The Beautiful Word, Ogilvy France, Paris (Magazine Color Campaign)
Miller – Miller High Life Products, Saatchi & Saatchi, New York (Print Campaign)
HBO/Big Love – HBO Audio Mural Installations, BBDO, New York (Outdoor Single)
Green Works – The Reverse Graffiti Project, DDB West, San Francisco (Outdoor Single)
Adidas – Impossible Goalkeeper, TBWA\Deutschland & 180\TBWA, Berlin (Outdoor Single)
James Ready – Share Our Billboard Campaign, Leo Burnett, Toronto (Outdoor Campaign)
Chrysler Korea – Mountain Goat & Crocodile, BBDO Proximity Malaysia, Kuala Lumpur (POP and In Store Single)
Lion Nathan Australia TED 696 Project, BMF, Sydney (POP & In Store Campaign)
Unilever Thailand – Torture Test, Lowe Limited, Bangkok (Promotion)
Red Cross Argentina – Flooded House, Leo Burnett, Argentina, Buenos Aires (Public Service Outdoor and Posters Single)
Global Coalition for Peace – What goes around comes around, Big Ant International, New York (Public Service Outdoor and Posters Campaign)
Surfrider Foundation – Seafood Posters, Saatchi & Saatchi LA ((Public Service Outdoor and Posters Campaign)
theunconvention.com – Park, Campbell Mithun, Minneapolis (Television Single)
Discovery Networks – I Love the World, 72 & Sunny, Minneapolis
Cadbury Schweppes Australia, Burst, GPY&R, Melbourne (Cinema Single)
NYC & Company & Warner Brothers Records – Oasis Dig Out Your Soul In The Streets, BBH, New York (Non-Broadcast Single)
Environmental Defense Fund – Polar Bears, Ogilvy New York (Non-Broadcast Single)
Studio Brussels – Black Boy Wanting Water, Mortierbrigade, Brussels (Innovative Media Single)
Burger King – Whopper Sacrifice, Crispin Porter & Bogusky, Boulder (Innovative Media Single)
Secret Diary of a Call Girl on Prime (Sky TV) – £1000 an hour, Draft FCB, Auckland (Trade Press Single)
IKEA – Low Voice, zig, Toronto (Trade Single)
Nampak – Stories, Grey South Africa, Sandton (Radio Campaign)
CareerBuilder.com – Tips, Wieden+Kennedy, Portland (Television Single)
Discovery Networks – I Love the World, 72 and Sunny, Los Angles (Television Single)
NBA/ABC/ESPN/TNT – Fear, Goodby Silverstein & Partners (Television Single)
NBA/ABC/ESPN/TNT – There can be only One, Goodby Silverstein & Partners (Television Campaign & Integrated Branding Campaign)
Canadian Film Centre – Scooter, Doug Agency, Toronto
Studio Brussels – Black Boy Wanting Water, Mortierbrigade, Brussels
Miller – Miller High Life Products, Saatchi & Saatchi, New York (Print Campaign)
HBO/Big Love – HBO Audio Mural Installations, BBDO, New York (Outdoor Single)
Green Works – The Reverse Graffiti Project, DDB West, San Francisco (Outdoor Single)
Adidas – Impossible Goalkeeper, TBWA\Deutschland & 180\TBWA, Berlin (Outdoor Single)
James Ready – Share Our Billboard Campaign, Leo Burnett, Toronto (Outdoor Campaign)
Chrysler Korea – Mountain Goat & Crocodile, BBDO Proximity Malaysia, Kuala Lumpur (POP and In Store Single)
Lion Nathan Australia TED 696 Project, BMF, Sydney (POP & In Store Campaign)
Unilever Thailand – Torture Test, Lowe Limited, Bangkok (Promotion)
Red Cross Argentina – Flooded House, Leo Burnett, Argentina, Buenos Aires (Public Service Outdoor and Posters Single)
Global Coalition for Peace – What goes around comes around, Big Ant International, New York (Public Service Outdoor and Posters Campaign)
Surfrider Foundation – Seafood Posters, Saatchi & Saatchi LA ((Public Service Outdoor and Posters Campaign)
theunconvention.com – Park, Campbell Mithun, Minneapolis (Television Single)
Discovery Networks – I Love the World, 72 & Sunny, Minneapolis
Cadbury Schweppes Australia, Burst, GPY&R, Melbourne (Cinema Single)
NYC & Company & Warner Brothers Records – Oasis Dig Out Your Soul In The Streets, BBH, New York (Non-Broadcast Single)
Environmental Defense Fund – Polar Bears, Ogilvy New York (Non-Broadcast Single)
Studio Brussels – Black Boy Wanting Water, Mortierbrigade, Brussels (Innovative Media Single)
Burger King – Whopper Sacrifice, Crispin Porter & Bogusky, Boulder (Innovative Media Single)
Secret Diary of a Call Girl on Prime (Sky TV) – £1000 an hour, Draft FCB, Auckland (Trade Press Single)
IKEA – Low Voice, zig, Toronto (Trade Single)
Nampak – Stories, Grey South Africa, Sandton (Radio Campaign)
CareerBuilder.com – Tips, Wieden+Kennedy, Portland (Television Single)
Discovery Networks – I Love the World, 72 and Sunny, Los Angles (Television Single)
NBA/ABC/ESPN/TNT – Fear, Goodby Silverstein & Partners (Television Single)
NBA/ABC/ESPN/TNT – There can be only One, Goodby Silverstein & Partners (Television Campaign & Integrated Branding Campaign)
Canadian Film Centre – Scooter, Doug Agency, Toronto
Studio Brussels – Black Boy Wanting Water, Mortierbrigade, Brussels
Bronze
Chrysler Korea Bushman & Eskimo, BBDO/Proximity Malaysia, Kuala Lumpur (Newspaper Single)
EUT Marketing – Boardroom, Saatchi & Saatchi, Singapore (Newspaper Single)
Mattel naeimSbru, JWT Chile, Santiago (Magazine Single)
Italasia – Fish, Leo Burnett, Bangkok (Magazine Single)
Mattel – Split Objects, JWT Chile, Santiago (Magazine – Campaign)
Harvey Nichols – Standing, DDB London (Outdoor Single)
Teleinfo Media – Roundabout, Creative Juice, Bangkok (Trade, Single)
Volkswagen – Customized Trucks, Almap BBDO, Sao Paulo (Trade Campaign)
Chrysler Korea – Husky & Camel, BBDO/Proximity Malaysia, Kuala Lumpur (POP & In Store Single)
Harvey Nichols – Mannequins, DDB, London (POP & In Store)
Miller – Miller High Life Products, Saatchi & Saatchi, New York (Collateral Posters Campaign)
ESPN NASCAR – The Cup, Wieden+Kennedy New York (Promotion)
United Nations UN Voices Project, Saatchi & saatchi, Sydney (Public Service Print Campaign)
Amnesty International – Eye Tracking, Jung Von Matt, Berlin (Outdoor & Posters Single)
EPA Action EPA, Almap BBDO Sao Paulo (Public Service Outdoor & Poster Single)
Islamic Research Foundation – Bush, DDB Mudra, Mumbai (Public Service Radio Single)
Shelter – House of Cards, Leo Burnett, London (Public Service Television Single)
NZ International Comedy Festival – Offensive, Colenso BBDO, Auckland (Radio Single)
ESPN – Doctor, Poison Control, New Employee, Arnold Worlwide, Boston (Radio Campaign)
Nike – Next Level, 72 & Sunny, Los Angeles (Television Single)
Comcast – Rabbit, Goodby, Silverstein & Partners, San Francisco (Television Single)
Crest – Bulldozer, Saatchi & Saatchi New York (Television Single)
Lancefinal.com – Everything has its price, Leo BUrnett Brazil, Sao Paulo (Television Campaign)
Monster.com – Double Take, BBDO New York, (Television Single)
NBC Universal – The Invisible Man, Shackleton, Madrid (Television Campaign)
Heineken/Dos Equis – Rollerblading, Euro RSCG Worldwide, New York
Telecom/Arnet – One Million Users, Santo, Buenos Aires (Commercials of Var. Length Campaign, Television Under $80K budget Campaign)
Food & Trees for Africa, Printer, Lowe Bull, Johannesburg (Television Under $80K budget Single)
Transport for London – Awareness Test, WCRS, London (Cinema Single)
E*Trade Cinema Campaign, Grey Worldwide, New York (Cinema Campaign)
Nomis Sports Innovations, Damn Boots, Johannes Leonardo, New York (Non Broadcast Single)
Green Works, The Reverse Grafitti Project, DDB West, San Francisco (Innovative Media Single)
New York City Department of Education, Million, Droga5, New York (Innovative Media Single)
Burger King – Flame, Crispin Porter & Bogusky, Boulder (Innovative Media Campaign & Integrated Branding Campaign)
Obama for America, Washington (Innovative Media Campaign)
MTV Exit Foundation, Different Lives, Colman Rasic Carrasco, Sydney (Branded Content Single)
EUT Marketing – Boardroom, Saatchi & Saatchi, Singapore (Newspaper Single)
Mattel naeimSbru, JWT Chile, Santiago (Magazine Single)
Italasia – Fish, Leo Burnett, Bangkok (Magazine Single)
Mattel – Split Objects, JWT Chile, Santiago (Magazine – Campaign)
Harvey Nichols – Standing, DDB London (Outdoor Single)
Teleinfo Media – Roundabout, Creative Juice, Bangkok (Trade, Single)
Volkswagen – Customized Trucks, Almap BBDO, Sao Paulo (Trade Campaign)
Chrysler Korea – Husky & Camel, BBDO/Proximity Malaysia, Kuala Lumpur (POP & In Store Single)
Harvey Nichols – Mannequins, DDB, London (POP & In Store)
Miller – Miller High Life Products, Saatchi & Saatchi, New York (Collateral Posters Campaign)
ESPN NASCAR – The Cup, Wieden+Kennedy New York (Promotion)
United Nations UN Voices Project, Saatchi & saatchi, Sydney (Public Service Print Campaign)
Amnesty International – Eye Tracking, Jung Von Matt, Berlin (Outdoor & Posters Single)
EPA Action EPA, Almap BBDO Sao Paulo (Public Service Outdoor & Poster Single)
Islamic Research Foundation – Bush, DDB Mudra, Mumbai (Public Service Radio Single)
Shelter – House of Cards, Leo Burnett, London (Public Service Television Single)
NZ International Comedy Festival – Offensive, Colenso BBDO, Auckland (Radio Single)
ESPN – Doctor, Poison Control, New Employee, Arnold Worlwide, Boston (Radio Campaign)
Nike – Next Level, 72 & Sunny, Los Angeles (Television Single)
Comcast – Rabbit, Goodby, Silverstein & Partners, San Francisco (Television Single)
Crest – Bulldozer, Saatchi & Saatchi New York (Television Single)
Lancefinal.com – Everything has its price, Leo BUrnett Brazil, Sao Paulo (Television Campaign)
Monster.com – Double Take, BBDO New York, (Television Single)
NBC Universal – The Invisible Man, Shackleton, Madrid (Television Campaign)
Heineken/Dos Equis – Rollerblading, Euro RSCG Worldwide, New York
Telecom/Arnet – One Million Users, Santo, Buenos Aires (Commercials of Var. Length Campaign, Television Under $80K budget Campaign)
Food & Trees for Africa, Printer, Lowe Bull, Johannesburg (Television Under $80K budget Single)
Transport for London – Awareness Test, WCRS, London (Cinema Single)
E*Trade Cinema Campaign, Grey Worldwide, New York (Cinema Campaign)
Nomis Sports Innovations, Damn Boots, Johannes Leonardo, New York (Non Broadcast Single)
Green Works, The Reverse Grafitti Project, DDB West, San Francisco (Innovative Media Single)
New York City Department of Education, Million, Droga5, New York (Innovative Media Single)
Burger King – Flame, Crispin Porter & Bogusky, Boulder (Innovative Media Campaign & Integrated Branding Campaign)
Obama for America, Washington (Innovative Media Campaign)
MTV Exit Foundation, Different Lives, Colman Rasic Carrasco, Sydney (Branded Content Single)
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