Gustavo Borges Academy in Brazil provides swimming training in Brazil, bearing the name of Brazilian swimming champion Gustavo Borges. “Bolinhas”, a print advertising campaign designed by JWT, features swimming training in a new light, with a swimming pool and a lake turned into play areas.
Credits
The Balls campaign was developed at JWT Brazil with photography by Artluz Studio .
The campaign was commissioned by Gustavo Borges directors Renato Ramalho and Daphne Lambros.
The Bolinhas campaign won a Gold award at the Premio Colunistas Parana in 2008.
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