A Master’s Degree in Social Media

Next year, Birmingham City University in the UK will be offering a one-year master’s degree course in social media. Students will learn the ins and outs of social networking applications as public relations, communications and marketing tools.




Jon Hickman: MA in Social Media from Kasper Sorensen on Vimeo.

Designed to accessible to anyone, the course takes a scholarly look at services like Facebook, Twitter, Bebo and so on.Although learning the nuances of social media in the business world may have a place as part of a larger curriculum, it seems like too little to base an entire Master’s program on.
Early responses to the class have people scratching their heads at the relevance of a line of study that could essentially be completed for free by just getting hands-on experience with the social media tools out there.