5.5.09

Web Trend Map 4

The web’s most important domains, influential people, and their relationships illustrated on a map of the Tokyo subway.

The map makes it easy to see the strengths of web companies in relationship to each other. Comparing the map with the one from last year allows the viewer to discern shifts in trends, important newcomers, and growth of established players.

What It Takes To Be a Top Marketer

Procter & Gamble owes its 172-year history to fostering a culture of innovation and that means its legacy depends on risk-takers and innovators, albeit ones that work within a somewhat rigid corporate framework.
Tide has some $3.5 billion in annual sales, but growth is threatened by the economy—consumers are tempted to switch to cheaper laundry detergents. For the 52 weeks ending Jan. 25, Tide topped the liquid laundry detergent category with $1.3 billion in sales, but its other variants, such as Tide Simple Pleasures, fell 43 percent, or $36 million in sales, per IRI. Private label posted much bigger gains, up 23.4 percent in dollar sales, or $115 million, for the same period.

to get the full story,

4.5.09

*Bux: Smart media usage


AL Qabas Newspaper, last page

Fresh Juice


Original:
Pampa Juice
Lebanon 2005-2006





Less Original: Baladi
Advertising Agency: Strategies, Cairo, Egypt
Associate Creative Director: Bassem Sabry
Art Director: Mohamed Abd ELHamid
3D Graphics: Bassem Atef
Copywriter: Hamdi Naguib














Less Original:
Almarai Juice
Agency: Memac Ogilvy
Creative Director: Baker Sartawi
Art Director: Yasser Alireza
Copywriter: Mohamed Alhebsi
Designer: Roberto Marcaida/Eldy Tendero
KSA (Jeddah) - 2007













Less Original: KDD
Agency: JWT
Kuwait

lingerie



Original: Wonderbra
Agency: Tonic Communications,
Dubai
Creative Director: Vincent Raffray
Art Director: Peter Walker
Copywriter: Vincent Raffray









Less Original : Change
Advertising Agency: Memac Ogilvy,
Jeddah, Saudi Arabia - 2008
Creative Director: Mazen Hasan
Senior Art Director: Yasser Alireza
Copywriter: Yasser Alireza & Fitna Nazer
Illustrator: Yasser Alireza

Funny Creative Advertising Agency Commercial

Advertising planners

structure of advertising agency

24 Advertising Agency Spoof

7 Skills for a Post-Pandemic Marketer

The impact of Covid-19 has had a significant impact across the board with the marketing and advertising industry in 2020, but there is hope...