Typography-driven advertising.

English for Children

Red Balloon is a english school only for kids from 3 to 14 years old.
Advertising Agency: Ogilvy Brazil
Vice President Creative Director: Anselmo Ramos
Head of Art: Denis Kakazu
Creative Director: Fred Saldanha
Art Director: Guilherme Nobrega
Copywriter: Claudio Lima
Illustrator: Guilherme Nobrega
Published: March 2010

Typography can be a powerful tool to convey a message. Check out hundreds of great examples from around the world below.

Another Fresh New Year by mushir

Typography by Theo Aartsma

Typography Illustrations by Alex Beltechi

This Is Hard Life by Man of Inspiration

Colour by ChubbaART

Balance by skam-4

Treasures of the Aztec by Man of Inspiration

Classic-04 by Wirestyle

Prismatic Nature by VisualFour

I Love Art by degodson

Love by StrangeProgram

FUNK-IT by K3nzus

Think by eQinoxx

UU Theory by Biomachina

Daddy was a Jewel Thief by Jared Nickerson

Type by Rubens Cantuni

Colorcubic Experimental

Finally check out this TV spot:

SAGIA (Saudi Arabian General Investment Authority)|A Country In Motion

Country In Motion from Federico Costa on Vimeo.


Production  delapostparis.com
Director frankvroegop.com
Producer Pascal Chinarro.
Art Direction & Project Supervision Federico Costa. 
Flame Artist: Michael Bianchi

AXE | Hair Action

 AXE on Youtube.

CopyCat | An idea not so shiny| JWT (Morocco)

VIA
THE ORIGINAL? Evonik Chemicals – 05/2008 Claim : “who helps your teeth shine so white?” Source : Adsoftheworld Agency : KNSK Hamburg (Germany)	LESS ORIGINAL : Trident “long lasting whiteness” – 04/2009 Source : Cannes Archive Online Agency : JWT (Morocco

Sony| Company ethos | Make.Believe

Director Noam Murro throws everything into this epic 90-second cinema spot that takes us through the four worlds of Sony: electronics, music, film and games.

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The initiative includes a 90 second heavy FX film running in cinemas nation-wide in the USA. The epic-style, humanistic film shows a boy taking a journey through four Sony worlds (electronics, music, film and games) by pushing buttons. The boy falls into a Sony electronics lab, lands in the movie 2012, must dodge racing cars in Sony Playstation’s MotorStorm Pacific Rift game, then ends up on stage with Sony’s new up-and-coming band Hey Monday. The boy represents childlike wonder and the belief in yourself that you can make imagination real. The film was directed by award-winning Director Noam Murro, whose body of work represents the epic nature that was achieved in the film. Animal Logic handled visual effects creation.

Advertising Agency: 180LA, USA
Executive Creative Director: William Gelner
Creative directors: Gavin Milner, Grant Holland
Executive Producer/Managing Partner: Peter Cline
Senior Producer: Tony Stearns
Account Director: Katrin Tenhaaf
Account Executive: Jacob Gentry
Copywriter for brand line “make.believe”: Lee Hemstock, Dario Nucci

Burger King|Have it your way

VIA

Personally i loved the hilarious playing on a typical stereotype and how to mess with “ Americans blonds” who would believe anything told...American gullibility.

Advertising Agency: Tonic Communications, Dubai

Creative Directors: Vincent Raffray, Khaled Gadallah
Post: Chimney Pot, Dubai
Production House: Zoe, Beruit
Director: Chadi Younes